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Entertainment Industry Economics: A Guide for Financial Analysis

Harold L. Vogel




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 | #248712 in eBooks |  2014-12-31 |  2014-12-29 | File type: PDF

||3 of 3 people found the following review helpful.| Best Entertainment/Media Economics Book I've Read|By Tom|I moved from a CPG company into a marketing role at an entertainment company and this book really helped me grasp the fundamentals of the business. If you want to understand how the entertainment industry works from an economic/theoretical perspective, this book is great.|1 of 1 people found the following review helpful|About the Author|Harold L. Vogel was senior entertainment industry analyst at Merrill Lynch and Co., Inc. for seventeen years and was ranked the top entertainment industry analyst for ten consecutive years by Institutional Investor magazine. A PhD in financial e

The entertainment and media industries, already important sectors of the US economy, continue to grow rapidly in other countries around the world. This ninth edition of Entertainment Industry Economics continues to be the definitive source on the economics of film, music, television, advertising, broadcasting, cable, casino and online wagering, publishing, performing arts and culture, toys and games, sports, and theme parks. It synthesizes a vast amount of data to provid...

You can specify the type of files you want, for your device.Entertainment Industry Economics: A Guide for Financial Analysis   |  Harold L. Vogel. A good, fresh read, highly recommended.

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