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Environmental Innovation and Firm Performance: A Natural Resource-Based View

Javier Amores Salvadó, Gregorio Martín de Castro, Miriam Delgado Verde, José Emilio Navas López




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 | #4517833 in eBooks |  2012-10-29 |  2012-10-29 | File type: PDF

||About the Author|Javier Amores Salvadó is an assistant professor in the Business Administration Department at Universidad Complutense de Madrid (Spain) and a member of the Strategy, Knowledge and Innovation Research Group (ECI) of this university. Author

The links between a firm's competitiveness and the natural environment have been studied since the mid 90's. This volume explores, both theoretically and empirically, the relationships between environmental product innovation, green image and firm performance.



You easily download any file type for your device.Environmental Innovation and Firm Performance: A Natural Resource-Based View   |  Javier Amores Salvadó, Gregorio Martín de Castro, Miriam Delgado Verde, José Emilio Navas López.Not only was the story interesting, engaging and relatable, it also teaches lessons.

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