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Innovation as Strategic Reflexivity (Routledge Advances in Management and Business Studies)

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 | #1381561 in eBooks |  2003-08-29 |  2003-08-29 | File type: PDF

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This book presents a new view of innovation, seeking to disclose how strategic reflexivity is embodied in specific innovation practices and management roles.
From an evolutionary point of view, the contributors argue that firms and organisations are increasingly forced to take into account the growing complexity of the environment. To do this, they must create strategies that interpret external expectations, but also deal with the internal reflexivity processes caused...

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