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| #886589 in eBooks | 2016-08-22 | 2016-08-22 | File type: PDF||1 of 1 people found the following review helpful.| Five Stars|By Customer|Great read
Seventy percent of all new products introduced in the USA fail and are taken off the market within three years. And these failures come from large companies, many of which are Fortune 500 and advertise with Super Bowl TV commercials. There are a number of reasons these products fail, but perhaps the most common is the lack of or ignoring of Voice of the Customer research.
Lean Ideation is a step-by-step process of ...
You can specify the type of files you want, for your device.Lean Ideation | Paul J. Rowean.Not only was the story interesting, engaging and relatable, it also teaches lessons.
