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Models of Scenario Building and Planning: Facing Uncertainty and Complexity (Bocconi on Management)

A. Martelli




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 | #2148094 in eBooks |  2014-10-01 |  2014-10-01 | File type: PDF

||About the Author|Antonio Martelli started teaching business planning at LUISS (Libera Università Italiana degli Studi Sociali), Rome, in 1983, where he was also director of the management school. From 1986 to 2010, he taught business policy and strategy a

Models of Scenario Building and Planning offers a unique and innovative exploration of the scenario approach. The book focuses on the analysis of the competitors' behavior; the analysis of risk and uncertainty; and the link between scenarios and strategies.



You can specify the type of files you want, for your device.Models of Scenario Building and Planning: Facing Uncertainty and Complexity (Bocconi on Management)   |  A. Martelli. I really enjoyed this book and have already told so many people about it!

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