[PDF.84di] Priceless: The Myth of Fair Value (and How to Take Advantage of It)

Priceless: The Myth of Fair Value (and How to Take Advantage of It)

[PDF.ni87] Priceless: The Myth of Fair Value (and How to Take Advantage of It)

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 | #187843 in eBooks |  2010-01-05 |  2010-01-05 | File type: PDF

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||1 of 1 people found the following review helpful.| Not priceless, but close|By Sylver|The subject of prices is a tricky one. Every person on this planet is, one way or another, confronted to that question. Is this price fair? Am I overpaid or underpaid? How much should I charge for my new product?
This book doesn't answer these questions directly, but goes over the basics of how people interact with prices and provide viab|From Publishers Weekly|Poundstone (Gaming the Vote) dives into the latest psychological findings to investigate how and why prices are allocated. Beginning with the controversial lawsuit in which a jury awarded $2.9 million in damages to a woman who had s

Prada stores carry a few obscenely expensive items in order to boost sales for everything else (which look like bargains in comparison). People used to download music for free, then Steve Jobs convinced them to pay. How? By charging 99 cents. That price has a hypnotic effect: the profit margin of the 99 Cents Only store is twice that of Wal-Mart. Why do text messages cost money, while e-mails are free? Why do jars of peanut butter keep getting smaller in order to keep...

You easily download any file type for your device.Priceless: The Myth of Fair Value (and How to Take Advantage of It)   |  William Poundstone. Just read it with an open mind because none of us really know.

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