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Profiting from Intellectual Capital: Extracting Value from Innovation (Intellectual Property Series)

Patrick H. Sullivan




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 | #3315834 in eBooks |  2008-05-02 |  2008-05-02 | File type: PDF

||0 of 0 people found the following review helpful.| Five Stars|By Eddie Mbalo|This is a great book, to be read by everyone involved in media and cultural industries.|From the Publisher|This book explains why intellectual property is a financial asset and helps companies understand what it is, where it resides, how to invest it, and how to harvest it, to optimize shareholder value.|From the Inside

Tools and techniques from today's leading intellectual capital innovators: Xerox, Dow Chemical, Hewlett-Packard, Avery Dennison, Eastman Chemical, Rockwell, and Skandia
"Patrick Sullivan . . . has brought together some of the best thinkers and best thinking on the subject of intellectual capital. Anyone who hopes to profit from intellectual capital will profit from Profiting from Intellectual Capital."-Thomas A. Stewart Author of Intellectual Capital: The New Wealt...

You easily download any file type for your device.Profiting from Intellectual Capital: Extracting Value from Innovation (Intellectual Property Series)   |  Patrick H. Sullivan. A good, fresh read, highly recommended.

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