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Reinventing the Wheel: The Science of Creating Lifetime Customers

Chris Zane




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 | #838675 in eBooks |  2011-03-01 |  2011-03-01 | File type: PDF

||0 of 0 people found the following review helpful.| Pretty good ideas about bike retailing + a little puffery|By John Rockey|I've worked in bike shops and sporting goods stores. I'm my humble opinion, the integrity of a shop is closely tied to its gross margin. Anyone can go after low margin volume and it's tempting, but staying focused on value means NOT giving product away just to injure a specific competitor (as Chris seemed| |
“Chris' practical approach for balancing the art and science of service delivers exceptional customer experience. This book is a must-read for anyone seeking to maximize the value of lifelong customer relationships.”|—Cody Phipps, President and CO

When Chris Zane bought his bicycle shop at age 16, his business struggled until he discovered the secret that catapulted his store into one of the largest in the country. His secret? Provide unbelievable, over the top, excessively generous customer service.

Chris Zane isn’t a management consultant or professor preaching a theory of customer service; he’s a hands-on entrepreneur whose customer service approach has yielded enormous success. Zane has...

You can specify the type of files you want, for your device.Reinventing the Wheel: The Science of Creating Lifetime Customers   |  Chris Zane.Not only was the story interesting, engaging and relatable, it also teaches lessons.

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