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Risk Tolerance in Financial Decision Making (Palgrave Macmillan Studies in Banking and Financial Institutions)

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 | #3198129 in eBooks |  2010-12-03 |  2010-12-03 | File type: PDF

||About the Author|LUISA ANDERLONI Full Professor of Corporate Finance at the Faculty of Political SCiences, University of Milan, Italy ROSITA BORLIMI psychotherapist at the Department of Psychology, University of Bologna, Italy NICOLETTA MARINELLI iResearch Fell

This book sheds light on the emotional side of risk taking behaviour using an innovative cross-disciplinary approach, mixing financial competences with psychology and affective neuroscience. In doing so, it shows the implications for market participants and regulators in terms of transparency and communication between intermediaries and customers.



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