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The One-Day Marketing Plan: Organizing and Completing a Plan that Works

Roman G. Hiebing, Scott W. Cooper




[PDF.bj05] The One-Day Marketing Plan: Organizing and Completing a Plan that Works

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 | #969634 in eBooks |  2004-06-21 |  2004-06-21 | File type: PDF

||8 of 8 people found the following review helpful.| The One Month Marketing Plan|By Daniel Ginensky|The promise of completing a marketing plan in one day (as per the title) is what sold me on this book. Aside from the title there are no further references on how to complete the 4 part/21 chapter plan within a single day, for the simple reason that it can't be done. In fact, this author published an almost identical book the pr|About the Author||Roman G. Hiebing Jr. is CEO of The Hiebing Group, a full-service advertising, marketing, and public relations agency. A lecturer at the University of Wisconsin, Hiebing is the coauthor (with Scott Cooper) of the bestselling marketing pla

The One-Day Marketing Plan shows entrepreneurs and business owners how to quickly design a marketing plan for any business. Hiebing and Cooper's streamlined, 10-step process guides readers through the development and execution of effective marketing plans, and provides the tools to accurately evaluate bottom-line results. Packed with helpful checklists and templates, this practical, comprehensive third edition includes up-to-the-minute information on brand posi...

You easily download any file type for your device.The One-Day Marketing Plan: Organizing and Completing a Plan that Works   |  Roman G. Hiebing, Scott W. Cooper. A good, fresh read, highly recommended.

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