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The People's Tycoon: Henry Ford and the American Century

Steven Watts




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 | #486237 in eBooks |  2009-03-05 |  2009-03-04 | File type: PDF

||3 of 3 people found the following review helpful.| Ford: Filled with interesting ideas that are still relevant today|By Kindle fanatic|Henry Ford had so many amazing interests and his life covered such an important part of modern history. Ford wanted to see the world become industrialized because he thought it would give people more freedom from toil. He also wanted people connected to the land. He envisioned a time when peo|From Publishers Weekly|Starred . Performing the same magnificent feat for Henry Ford as he did for Walt Disney (in The Magic Kingdom), historian Watts offers a magisterial and balanced biography of one of America's business legends. As a farm boy in Mich

How a Michigan farm boy became the richest man in America is a classic, almost mythic tale, but never before has Henry Ford’s outsized genius been brought to life so vividly as it is in this engaging and superbly researched biography.

The real Henry Ford was a tangle of contradictions. He set off the consumer revolution by producing a car affordable to the masses, all the while lamenting the moral toll exacted by consumerism. He believed in givin...

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