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The Power of Product Platforms
Alvin P. Lehnerd, Marc H. Meyer
[PDF.uk61] The Power of Product Platforms
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| #549565 in eBooks | 2011-11-01 | 2011-11-01 | File type: PDF||1 of 1 people found the following review helpful.| great book for students of innovation|By Dirk Libaers|I read the book to gain more insight into the benefits and potential costs of product platforms. Although the book has been out for a while, the presentation and material are still timely and topical. A must-read for everyone interested in innovation strategies and the link to competitive advantage and profitabilit||Francis P. Lucier Former Chairman and CEO, Black & Decker A must read for the CEO who wants to do better. This book provides a pragmatic track for product planning that pays off. -- |About the Author|Marc H. Mey
Most companies know that long-term success does not hinge on any single product but on a continuous stream of value-rich products that target growth markets. Yet many firms inexplicably develop one product at a time, and by doing so fail to embrace commonality, compatibility, standardization, or modularization among different products and product lines. At last, in this timely book, Marc H. Meyer and Alvin P. Lehnerd provide a formula for turning products into profits, e...
You can specify the type of files you want, for your device.The Power of Product Platforms | Alvin P. Lehnerd, Marc H. Meyer. I was recommended this book by a dear friend of mine.
