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Conquering Global Markets: Secrets from the World’s Most Successful Multinationals

N. Hubbard




[PDF.bm42] Conquering Global Markets: Secrets from the World’s Most Successful Multinationals

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 | #1037431 in eBooks |  2013-03-08 |  2013-03-08 | File type: PDF

||2 of 2 people found the following review helpful.| Excellent text for undergraduates studying IPE|By GK|I used this book for teaching on topics of multinational corporations, emerging markets, state-owned enterprises and investment in China. This book is excellent for undergraduates or anyone who is interested in understanding global markets and why companies choose to "go global." Throughout each chapter there are clear defini| ||"When companies venture outside their home territories for the first time, they face alien customs and unfamiliar challenges. And even when they're established, the complexities abound. This invaluable book synthesises the lessons learned, often the hard way,

Conquering Global Markets offers assessments of the issues, statistics, cases, and best practices of mergers, acquisitions, joint ventures and alliances throughout the world. Using information gleaned interviews with CEOs, the book provides insights into making global M&As successful.



You easily download any file type for your device.Conquering Global Markets: Secrets from the World’s Most Successful Multinationals   |  N. Hubbard. A good, fresh read, highly recommended.

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