[PDF.87ro] Seoul Man: A Memoir of Cars, Culture, Crisis, and Unexpected Hilarity Inside a Korean Corporate Titan
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Seoul Man: A Memoir of Cars, Culture, Crisis, and Unexpected Hilarity Inside a Korean Corporate Titan
Frank Ahrens
[PDF.lp04] Seoul Man: A Memoir of Cars, Culture, Crisis, and Unexpected Hilarity Inside a Korean Corporate Titan
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| #340464 in eBooks | 2016-08-16 | 2016-08-16 | File type: PDF||2 of 2 people found the following review helpful.| Entertaining insights into Korean business culture and car marketing|By Jim in Oregon|This is a readable, informative and entertaining volume that heads down several paths: the culture and history of Korea; fascinating material about the auto industry; making the leap from journalism to marketing; the mechanics of making a new marriage work; making sometimes hard decisions with||''Engagingly written and full of funny, intriguing probes into the quirks [Ahrens] discovers in his surroundings and himself. This is a nuanced look at a nation where an image of Western modernity is reflected and illuminated by an off-kilter mirror.'' (Publis
Recounting his three years in Korea, the highest-ranking non-Korean executive at Hyundai sheds light on a business culture very few Western journalists ever experience, in this revealing, moving, and hilarious memoir.
When Frank Ahrens, a middle-aged bachelor and eighteen-year veteran at the Washington Post, fell in love with a diplomat, his life changed dramatically. Following his new bride to her first appointment in Seoul, South Korea, Frank traded t...
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