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The Art of Retail Buying: An Introduction to Best Practices from the Industry

Marie-Louise Jacobsen




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 | #1192299 in eBooks |  2011-12-20 |  2011-12-20 | File type: PDF

||0 of 0 people found the following review helpful.| Five Stars|By Miranda Denis|This is really great. Unlike most textbook style books, it's written in a very readable way.|0 of 0 people found the following review helpful.| Four Stars|By Sartre Was Right|Very good tips and info in this book.|1 of 1 people found the following review helpful.| The Art o|About the Author|Marie-Louise Jacobsen has more than 28 years of international marketing experience in retailing and merchandising. Part of her career in the retail industry was spent in Asia where she was the General Manager of Merchandising for Robinson

Buying for retail is a demanding and challenging job that requires a creative flair, a strong awareness of fashion trends, life trends as well as good interpersonal and team working skills. Buyers and merchandisers have to ensure that the right merchandise is being sent to the right stores, at the right time, in the right quantities. This takes a blend of forward planning and rapid response to consumer demands. In combination with the other areas of the business, success...

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